Kyoto Kenran: Kyo-Yuzen × NFT Project
A traditional Kyo-Yuzen × NFT project connecting Kyoto craftsmanship with digital collectibles, physical art, community, and events.
Overview
Kyoto Kenran transformed traditional Kyo-Yuzen patterns into digital assets for NFT and physical-art releases in Japan and overseas.
The project also created original content that could support partnerships and marketing for the existing business.
Scope of Work
- Business planning and strategy
- Requirements definition and Web development
- Custom smart-contract and NFT design
- Art direction and marketplace release
- Collaboration with established intellectual property
- Joint exhibition at Kyoto International Manga Anime Fair 2023
- Community operations across X, Spaces, and Discord
- Allowlist distribution and launch operations
Outcome
